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Salon Branding Mistakes and How to Solve Them
When working on the brand and offerings for your salon, mistakes can be made on two ends of the salon spectrum: the business-facing and the customer-facing sides.
Arming yourself with information is your best bet to avoiding, or learning to fix, common salon branding mistakes, before they affect your bottom line.
DIY Professional Product Photos
Photographs of products are essential parts of offline and online advertising, specifically when selling products to consumers. Taken with specific techniques, product photography showcases products in an attractive way and builds trust.
How to move your brick and mortar salon online
Moving online can be a huge challenge for a small business with few technical skills. But in 2021, it is fully necessary to have an online presence to help expand your store, keep in touch with current customers, and attract new ones.
Designing Your Logo
So, you’re starting your own hair care line. Congratulations! Getting started is the hard part but sometimes we get stuck on what to do next.
Fear not… this handy guide will answer your most common questions.
4 Ways to Thrive in Chaos
Salon life can be chaotic, busy, and can test our patience. In these moments, the last thing we feel like doing is serving a testy customer or interacting with a similarly stressed co-worker. The key to thriving and adapting requires the ability to change your thoughts at a moments notice.
Burnout at the salon: 4 tips to restore your passion
You don’t know when it happened. You’re constantly fatigued and have trouble focusing. In many cases, burnout is a gradual process. You may not recognize the signs until you reach a point where you are feeling trapped.
5 Quick Tips That Will Wow Clients and Boost Loyalty
Set yourself apart with these simple ways to make clients feel special.
5 Tips for Fashion Colors
With summer around the corner, clients will undoubtedly be looking to trade in their winter locks for vibrant summer hues. While they focus on getting the perfect shade, it’s important to communicate the cost and commitment that they will be signing up for.
How to deal with last-minute cancellations
Last minute cancellations are an inevitable part of this industry, but they don’t have to be the norm. We’ve asked some industry experts how they deal:
Managing Client Expectations: Senior Stylists Respond
We’ve all been there. That one impossible client that makes life difficult and compromises your ability to deliver your service. You feel your instincts kick in and are tempted to respond with even worse behavior.
There’s a better way than fighting fire with fire. We’ve asked senior stylists for their secret to managing expectations:
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Salon Branding Mistakes and How to Solve Them
When working on the brand and offerings for your salon, mistakes can be made on two ends of the salon spectrum: the business-facing and the customer-facing sides.
Arming yourself with information is your best bet to avoiding, or learning to fix, common salon branding mistakes, before they affect your bottom line.
DIY Professional Product Photos
Photographs of products are essential parts of offline and online advertising, specifically when selling products to consumers. Taken with specific techniques, product photography showcases products in an attractive way and builds trust.
How to move your brick and mortar salon online
Moving online can be a huge challenge for a small business with few technical skills. But in 2021, it is fully necessary to have an online presence to help expand your store, keep in touch with current customers, and attract new ones.
Designing Your Logo
So, you’re starting your own hair care line. Congratulations! Getting started is the hard part but sometimes we get stuck on what to do next.
Fear not… this handy guide will answer your most common questions.